Creta is currently the flagship product of PT Hyundai Motors Indonesia (HMID). The SUV (Sport Utility Vehicle), which was made at the Hyundai factory in Cikarang and launched at the end of 2021, continues to have a place in the hearts of the people of the country.
One of them is seen from the achievement of sales. Makmur, Chief Operating Officer (COO) of PT HMID said that so far, Creta's orders have exceeded 7,000 queues.

"This car is ordered by many Indonesian consumers. So far, the Hyundai Creta has exceeded 7,000 queues," said Makmur when met last Friday (13/5/2022).
This result is quite significant. The reason is that the introduction of the Creta was only done at the end of 2021. Then the start of the production of this SUV was carried out in early 2022 to accommodate the latest production according to the wishes of consumers.
Makmur said that potential customers would only have to wait about 1 month for Creta's pivot time. It continues to try to speed up production to reduce waiting times to be faster.
Erwin Djajadiputra, Sales Director of PT HMID said, Creta still dominates Hyundai's sales until April 2022. This SUV accounts for around 70 to 80 percent of sales until the first quarter of 2022.
“Still Crete's biggest. This is our local production and is our biggest penetration in the market. In April, Hyundai's retail sales of around 2,200 units were dominated by Creta. In the first quarter, Hyundai sold more than 6,000 units," said Erwin.
Unfortunately Erwin did not divulge what the best-selling variant of Creta was. Currently Creta is offered in four variants, namely Active MT at a price of IDR 281.5 million, Trend MT at a price of IDR 301.5 million, Trend iVT at a price of IDR 322 million, Style iVT at a price of IDR 362 million and Prime iVT at a price of IDR 401 million.
The Creta offers a variety of advantages that previous similar models did not have. Creta uses the Smartstream G1.5 MPi inline 4 cylinder 1,497 cc engine that produces 115 ps power at 6,300 rpm and 143.8 Nm of torque at 4,500 rpm.
Hyundai also includes the Hyundai SmartSense feature that resembles Honda Sensing. There are features of high beam assist, forward collision avoidance assist, manual speed limit assist, lane keeping assist, lane following assist, driver attention warning, driver rear view monitor, blind spot collision avoidance assist, safe exit warning and rear cross traffic collision avoidance assist.
Don't forget the internet of vehicle feature on the Creta which has a variety of features under the name Hyundai Bluelink. Through an application on a mobile phone, Creta users can turn on and off the engine remotely, turn on the air conditioner, lock and open doors, turn on the horn and lights and be able to find the location of the vehicle. There are also SOS features, road side assistance, stolen vehicle immobilization, stolen vehicle tracking and stolen vehicle notification.
Sales Positive Trend
Makmur added that until now Hyundai has felt a positive sales trend. This can be seen from the achievements in the list of best-selling car brands in Indonesia.
"Two years ago we were in the 18th position, then the following year we rose to 10. As of last April we were in the sixth position," said Makmur.
According to Makmur, this achievement can be achieved in a short time because Hyundai is a global automotive brand. This makes many people know and then trust products made by Hyundai as their choice.
“Hyundai is a global product, it is known all over the world. The inclusion of Hyundai's principals here, they built factories, rebuilt the network, this made the trust in Hyundai grow immediately," he continued.
Hyundai itself continues to build a sales and aftersales network throughout Indonesia. To date, there are around 100 Hyundai dealers who are ready to serve sales, spare parts and service services for consumers.
Hyundai itself has stepped foot in Indonesia by providing an investment of IDR 21.8 trillion for the construction of a 77.6 hectare factory. Not only that, about 500 million US dollars was also disbursed to improve distribution and marketing networks in Indonesia.